- No Chapter Submission Fee
- Publisher: IGI-Global, USA
First a proposal of 1000 words is to be submitted and upon approval, the full-manuscript of 7000 words is to be submitted.
Details of the Topics
Quality submissions are welcome on the following topics: Recommended Topics (but are not limited to, the following)
- Market Segmentation and Targeting
- Descriptive and Inferential Statistics
- New Product Development
- Product Portfolio Management
- Pricing Strategies
- Marketing Mix Decisions
- Market Research and Analysis
- Customer Behavior Analysis
- Predictive Modeling (sales forecasting, customer lifetime value)
- Multiple-criteria decision-making
- Multiple-criteria decision analysis
- Decision Support Systems (multiple data sources
There is no Article Processing Fee (APC) for publication. Most books of the publisher are indexed in Scopus.
Important Dates
- Proposal Submission Deadline: September 22, 2024
- Full Chapter Submission Deadline: December 15, 2024
- Review Results: January 26, 2025
- Final Acceptance Notification: February 23, 2025
- Final Chapter Submission: March 2, 2025
- Book Publication: April 2025
Editors
Theodore Tarnanidis, Greece
Jason Papathanasiou, Greece
Vasileios Ismyrlis, Greece
Vijaya Kittu Manda, India
For Clarifications: Email: pb****@gm***.com or WhatsApp Message: +91 87127 70257
Link to PBMEIT WhatsApp Community: Click Here to Join
